Zenith 11 Distributors
Poha Red Rice

Products / Cereals and millets

Poha Red Rice

Red rice poha

Flattened red rice from Kerala matta paddy, a whole-grain poha.

Where we buy it

Palakkad, Kerala

Palakkad is the granary of Kerala and the growing and trading centre for Palakkadan matta, the red parboiled rice with a Geographical Indication.

The Palakkad gap and surrounding paddy plains of central Kerala.

We buy poha red rice directly at Palakkad during peak arrivals, before the lots move to Ahmedabad for processing and packing. Buying at the source market means the widest choice of lots and no trader margin between the farmer and our customer, which is how we hold both quality and price.

Source snapshot

Primary market
Palakkad APMC
State
Kerala
Peak arrivals
September to November
Packed at
Ahmedabad, Gujarat

Pack sizes

Retail packs carry your label or ours. Bulk sacks are for repackers, food service and manufacturers.

Retail packs

  • 2 lb
  • 4 lb

Bulk

  • 55 lb

Bulk supplied in PP-woven or multiwall paper sacks, palletised and shrink-wrapped. Custom weights on request.

Ready to add Zenith 11 to your line card?

Send us your product list and volumes and we will come back with landed pricing within two business days.